Todd isn’t shy about showing his energy and excitement for his business and for social media. This comes across whenever he gives a talk or runs a seminar or workshop. Todd engages and involves people with his energetic personality, explaining everything in plain English and taking Q&As in his stride.
Todd says: “Through blogs, tweets and Facebook updates I found a new partner, crafted a new life and created a new business; an online marketing agency I love.
As a fun but knowledgeable speaker, I’ve trained businesses across the UK to use social media effectively. I speak, train, read about and manage social media and digital marketing from the moment I wake to the moment I sleep. I’m a non-conformist and help businesses to avoid selling, and start being more human.
And I’m not ashamed to say I occasionally Instagram my breakfast!”
Graham’s Key Challenges
- Accounting, get things in line.
- Life has a funny way of giving you opportunities, you just have to get off your arse and take them
- You just have to try new things.
- I kind of fell into what I’m doing now.
- I really enjoyed driving a van.
- I just started doing social media for them on the sly.
- Looking back it was rubbish, selling was wrong, people wanted the stories.
- When I got my first iPhone I was able to share the stories from the things I was doing.
- We’re all adult enough to know that all marketing is bullshit.
- Social media needs to be real, I shared everything from good to bad.
- All sales are about trust.
- 2013 became the year I changed everything.
- I won an award the day I quit my job.
- My acceptance speech was something like “Today I quit my job, will someone hire me?”.
- Everyone wants to run their own business or they want to make a change in the world but you need that sign post with no other option.
- You need something to say “It’s got to happen”.
- Tell people about your goals.
- I am accountable because of all the social and marketing.
- It’s a dream come true but it’s still hard work.
- It doesn’t get easier, the challenges change.
- We’re doing things we weren’t doing two weeks ago.
- We had to become VAT registered in 3 moths which was insane.
- Loads of things in accounting upset the ship on the way up.
- When you’re running a business you’re very good at what you do but you’re rubbish at
- running a business.
- We’ve got a cleaner, a dog walker, people who do things for us so we can do what we do.
- My ultimate goal is to do no work in the company at all and go out and get business.
- They asked me if I “Would you mind being a cowboy?”.
- It’s a scary thing starting your own business, you’ve got to do something you love.
- Otherwise its too easy to go back to what you were doing.
- People who meet me know how passionate I am about what I do.
- If you’ve started your business and you’re not really feeling it, do something else because it’s not for you.
- There were opportunities lying around and as soon as my life changed it was so obvious that they were there.
- Go on holiday in your head.
- 0:37 – Where have I come from?
- 3:51 – Being real
- 8:18 – Social gives you to option to share stories
- 9:01 – Things were going alright
- 13:06 – When you leave the safety.
- 13:43 – Using your goal as motivation
- 17:03 – Spaghetti Agency
- 19:13 – The learning curve
- 22:28 – Ultimate goals and planning for the future
- 23:25 – The name
- 28:01 – The biggest thing
- 30:58 – A unique transition
- 33:03 – Guest links